For fractional CFO firms
ChatGPT recommends CFO firms that say exactly who they serve. We build that page for you.
One specialty page, written, designed and built on your site in 7 working days. Founding price: $397.
Live in 7 working days, or a full refund.

Nitin, founder of The Merc
ChatGPT
Illustration based on real answers, Oct 2026
Can you recommend a fractional CFO for healthtech startups?
Here are three firms that fit:
Firm A
/healthcare-cfo-services
Best for: Seed to Series B digital health
Firm B
/healthtech-finance
Best for: B2B healthcare SaaS
Firm C
/digital-health-cfo
Best for: medtech and regulated healthcare
Your firm
Serves healthtech, but has no page for it. Not named.
How ChatGPT picks a CFO firm
We asked ChatGPT for fractional CFOs across 5 specialties. The firms it named, and the pages it linked to, had four things in common.
ChatGPT screenshot goes here
Firm names blurred, citation links circled
Each firm ChatGPT picked links to its own page about that specialty.
A page for the specialty
Firms with a dedicated healthtech or e-commerce page got named for that specialty.
A clear fit
Stage and revenue ranges, like “Seed to Series B”, became ChatGPT’s “Best for” line.
A visible price
Firms that publish a starting price got quoted with it.
A defined package
A named offer, like a Series A fundraising package, gave ChatGPT something specific to recommend.
If your firm has the specialty but not the page, that’s the gap we fix.
Is this for you?
For you if:
You run a US fractional CFO or outsourced finance firm
You serve a clear specialty: an industry, a stage, or a type of deal
That specialty doesn't have its own page on your site
You make the call on your own website
Not for you if:
ChatGPT already recommends you for your specialty
You don’t have a specialty yet
You want guaranteed rankings or leads
You want to show up for “CFO near me” (that runs on Google Maps and reviews)
What you get in 7 days
Not included: extra pages, full redesigns, blog posts, ads, or Google Maps work.
01
Where you stand today
We ask ChatGPT and Perplexity 5 buyer questions for your specialty, 3 times each, and record who gets named.
02
What the named firms do differently
We study the 3 firms that get picked and list what their pages say that yours doesn’t.
03
Your specialty page, live
Written, designed and built on your site: who you serve, what you do for them, proof, how engagements work, and a buyer FAQ.
04
Technical fixes
We make sure AI search tools can reach and read the page, and add structured data that matches it.
05
A 30-day re-check
We ask the same questions again and report what changed, and what didn’t.
How the 7 days go
Day 0
You pay and fill in a short form
Day 1
We check where you stand
Day 2
You get the copy draft
Day 3
You send feedback
Day 4
We design the page
Days 5 to 6
We build it and fix the technical side
Day 7
Your page is live
Day 30
You get the re-check report
One price. No retainer required.
Founding price
5 of 5 founding spots left
For our first 5 firms, in exchange for a case study and a testimonial.
$397
then $697
Where you stand in ChatGPT and Perplexity
Breakdown of the 3 firms that get picked
One specialty page, written, designed and built
Technical fixes and structured data
30-day re-check report
One round of revisions on copy and on design
Paid upfront in USD by card.
What we promise, and what we don’t
We promise:
Your page is live within 7 working days of getting your inputs, or you get a full refund. Days spent waiting on your approval don't count.
One round of revisions on the copy, and one on the design.
We never promise:
That ChatGPT or any AI tool will recommend you
Rankings
Leads or new clients
Results by a certain date
AI answers change from one search to the next. Anyone who guarantees you a spot is guessing.
Who you’ll work with

I’m Nitin, founder of The Merc. We’re a design studio, and since 2022 we’ve designed websites and products for B2B companies.

TREVEX
Product, brand and web for a B2B fintech platform, since 2023.
Head2Net image
Head2Net
[one line on what you built]
Unify image
Unify
[one line on what you built]
The AI Shortlist Sprint is new. Our first 5 clients get the founding price in exchange for letting us share their before-and-after.
Questions
Questions? Just reply to my email.
Put your specialty on a page AI search can read.
Live in 7 working days. $397 founding price, 5 of 5 spots left.