For fractional CFO firms

ChatGPT recommends CFO firms that say exactly who they serve. We build that page for you.

One specialty page, written, designed and built on your site in 7 working days. Founding price: $397.

Live in 7 working days, or a full refund.

Nitin, founder of The Merc

ChatGPT

Illustration based on real answers, Oct 2026

Can you recommend a fractional CFO for healthtech startups?

Here are three firms that fit:

Firm A

/healthcare-cfo-services

Best for: Seed to Series B digital health

Firm B

/healthtech-finance

Best for: B2B healthcare SaaS

Firm C

/digital-health-cfo

Best for: medtech and regulated healthcare

Your firm

Serves healthtech, but has no page for it. Not named.

How ChatGPT picks a CFO firm

We asked ChatGPT for fractional CFOs across 5 specialties. The firms it named, and the pages it linked to, had four things in common.

ChatGPT screenshot goes here

Firm names blurred, citation links circled

Each firm ChatGPT picked links to its own page about that specialty.

A page for the specialty

Firms with a dedicated healthtech or e-commerce page got named for that specialty.

A clear fit

Stage and revenue ranges, like “Seed to Series B”, became ChatGPT’s “Best for” line.

A visible price

Firms that publish a starting price got quoted with it.

A defined package

A named offer, like a Series A fundraising package, gave ChatGPT something specific to recommend.

If your firm has the specialty but not the page, that’s the gap we fix.

Is this for you?

For you if:

You run a US fractional CFO or outsourced finance firm

You serve a clear specialty: an industry, a stage, or a type of deal

That specialty doesn't have its own page on your site

You make the call on your own website

Not for you if:

ChatGPT already recommends you for your specialty

You don’t have a specialty yet

You want guaranteed rankings or leads

You want to show up for “CFO near me” (that runs on Google Maps and reviews)

What you get in 7 days

Not included: extra pages, full redesigns, blog posts, ads, or Google Maps work.

01

Where you stand today

We ask ChatGPT and Perplexity 5 buyer questions for your specialty, 3 times each, and record who gets named.

02

What the named firms do differently

We study the 3 firms that get picked and list what their pages say that yours doesn’t.

03

Your specialty page, live

Written, designed and built on your site: who you serve, what you do for them, proof, how engagements work, and a buyer FAQ.

04

Technical fixes

We make sure AI search tools can reach and read the page, and add structured data that matches it.

05

A 30-day re-check

We ask the same questions again and report what changed, and what didn’t.

How the 7 days go

Day 0

You pay and fill in a short form

Day 1

We check where you stand

Day 2

You get the copy draft

Day 3

You send feedback

Day 4

We design the page

Days 5 to 6

We build it and fix the technical side

Day 7

Your page is live

Day 30

You get the re-check report

One price. No retainer required.

Founding price

5 of 5 founding spots left

For our first 5 firms, in exchange for a case study and a testimonial.

$397

then $697

Where you stand in ChatGPT and Perplexity

Breakdown of the 3 firms that get picked

One specialty page, written, designed and built

Technical fixes and structured data

30-day re-check report

One round of revisions on copy and on design

Paid upfront in USD by card.

What we promise, and what we don’t

We promise:

Your page is live within 7 working days of getting your inputs, or you get a full refund. Days spent waiting on your approval don't count.

One round of revisions on the copy, and one on the design.

We never promise:

That ChatGPT or any AI tool will recommend you

Rankings

Leads or new clients

Results by a certain date

AI answers change from one search to the next. Anyone who guarantees you a spot is guessing.

Who you’ll work with

I’m Nitin, founder of The Merc. We’re a design studio, and since 2022 we’ve designed websites and products for B2B companies.

TREVEX

Product, brand and web for a B2B fintech platform, since 2023.

Head2Net image

Head2Net

[one line on what you built]

Unify image

Unify

[one line on what you built]

The AI Shortlist Sprint is new. Our first 5 clients get the founding price in exchange for letting us share their before-and-after.

Questions

Questions? Just reply to my email.

Can you guarantee ChatGPT will recommend us?

No. Nobody can. AI answers change between searches and between tools. We guarantee the work: a clear specialty page, live in 7 working days, and an honest before-and-after report.

Can you guarantee ChatGPT will recommend us?

No. Nobody can. AI answers change between searches and between tools. We guarantee the work: a clear specialty page, live in 7 working days, and an honest before-and-after report.

What do you need from us, and how much of our time?

A short form, 2 or 3 client examples you're happy to publish, how your engagements work, and access to your site. Plan on about an hour in total, including a 20-minute call.

What do you need from us, and how much of our time?

Which website platforms do you work with?

WordPress, Webflow, Framer, Squarespace and Wix. On anything else, we hand you a build-ready page and your team publishes it.

Which website platforms do you work with?

Who writes the page, and do we approve it?

We write it from what you tell us. Nothing goes live until you approve it.

Who writes the page, and do we approve it?

How does payment work?

You pay $397 in USD by card. No wire transfers, no invoices to chase.

How does payment work?

Will this affect our existing SEO?

It's one new page built on the basics search engines already reward: clear content, accurate structured data and a fast load. Apart from your sitemap and access settings, we don't touch your other pages.

Will this affect our existing SEO?

What happens after the 30-day re-check?

You get the report, and that's the end of the sprint. If you want more specialty pages, we offer a monthly plan at $397 a month, one new page a month, cancel anytime. No pressure either way.

What happens after the 30-day re-check?

Why is it priced this low?

It's a founding price for our first 5 firms. In exchange, we ask for a case study and a testimonial. After that, it's $697.

Why is it priced this low?

Put your specialty on a page AI search can read.

Live in 7 working days. $397 founding price, 5 of 5 spots left.